One Daily Drop

Industrial Design
A calendar that gives life
by Paola Torrenegra

Thinking that we can save the planet is an idea that circles around our minds every day, that make us feel a little guilty about the world, that probably, in silence, make us feel ashamed about our actions and find excuses in others that justify our lack of will to help.
If we could just contribute with something small, something not very demanding, that doesn't force us to change the rhythm of our lives, that wouldn't make us activists and simply give us the relief of helping, lightening the weight we carry and making us feel better about ourselves.
Thinking that we can save the planet is an idea that circles around our minds every day,  that make us feel a little guilty about the world, that probably, in silence, make us feel ashamed about our actions and find excuses in others that justify our lack of will to help.

We want that this grain of sand represented in a drop of water to produce life.
 
 



Industrial Designer: Design Director / Paola Torrenegra

Executive Creative Directors: German Espitia, Fernando Hernandez, Mauricio Sarmiento
Industrial Design Assistance: Fabián Pulido
Copywriters: Lukas Calderon
Video Copywriter: Juan Manuel Gaitán
Video Art Directon: Pablo Acosta, Hernán Osorio
Ilustrator: Wilson Gonzalez
Video Production & Direction: Nicolás Galvis



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One Daily Drop
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